Hi, I'm Lacey.

I've recently been reading a lot about the AI. Maybe you have, too. What I want to know is: how will we gain satisfaction in life when we no longer do things? I wake up very early or stay up very late (sometimes both) to work on my writing because I love it. But also because I wonder: once we stop trying, once we stop creating, what's left? What do we dream about or hope for? How do we use our imaginations? Or do we? Maybe AI is trying to end the imagination? IDK. It's heavy stuff. But I am a life-long tryhard. I think that's a good thing. I think we tryhards tend to have the best ideas, anyway.

I love making exciting work for brands that want to do something meaningful and creative—whether that means nailing the perfect recipe or helping people understand how to do smarter things with their money or getting folks to ride their bikes more. It doesn't have to be glamorous to change the world. I think every brand has something interesting and important to say. I want to help yours define that message and share it with the people who need to hear it. And I think we should take some chances while we're add it, because if it isn't scaring you just a little bit, it's not brave enough.